The Challenge: Reducing Manual Shipment Inquiries
Berry & Smith Trucking, a trusted transportation provider, faced a common industry challenge: customers frequently called for shipment updates, creating inefficiencies and adding workload to their team. With big-box retailers like Walmart demanding real-time visibility, they needed a solution that would automate tracking updates and provide customers with immediate access to shipment status—without additional manual effort.
The Solution: TGI Connect’s Customer Live Link
To address this challenge, Berry & Smith leveraged TGI Connect’s Customer Live Link, a feature designed to seamlessly share tracking data with customers. As referenced by Dorothy Vankoughnett at Berry & Smith Trucking:
Here’s how it works:
- When freight is loaded onto a trailer, the system automatically generates a tracking link.
- If the customer is part of the company’s load tracking group, they receive an instant notification with the tracking link.
- The link includes the customer’s reference number along with the load details.
- Tracking remains focused on the trailer, ensuring visibility even when power units or drivers change.
The Results: Increased Efficiency & Improved Customer Satisfaction
Since implementing Customer Live Link, Berry & Smith Trucking has seen significant improvements in both operational efficiency and customer satisfaction:
- Fewer Manual Inquiries: Customers now access real-time tracking without needing to call for updates.
- Seamless Visibility: Even if a driver swap occurs, customers can track their shipment accurately since tracking is trailer-based.
- Automated Updates: The API integration ensures tracking links are generated and shared without any human intervention.
- Stronger Customer Relationships: Providing a proactive solution has strengthened trust with their customers and met the growing demand for real-time data.
The Future of Freight Visibility
With the success of Customer Live Link, Berry & Smith Trucking continues to drive efficiency through automation. By eliminating manual tracking processes, they are not only reducing internal workload but also delivering a better experience for their customers.
For carriers looking to enhance their shipment visibility and improve customer communication, TGI Connect’s Customer Live Link is a game-changer. Ready to see how it can benefit your fleet?
About TGI Connect
Welcome to TGI Connect, the trusted leader in trailer tracking and asset management solutions for the transportation and logistics industry. Since 1992, we have specialized in trailer tracking, helping fleets maximize efficiency, visibility, and cost savings with our cutting-edge satellite tracking technology.
Our extended coverage footprint and state-of-the-art satellite connectivity ensure real-time trailer tracking, automated reporting, and seamless data integration, reducing downtime and boosting revenue opportunities. Backed by a dedicated customer service team, we provide proactive account management and a proven track record of reliability, trust, and customer satisfaction.
Partner with TGI Connect to optimize your trailer fleet operations, enhance trailer utilization, and stay ahead in today’s competitive transportation industry. For more information visit www.tgi-connect.com.
